How to link Meta ads cost data to Google Analytics 4 Account?

Google analytics 4 has introduced a new feature to import your meta ads cost data to your Google Analytics 4 Account.

Here is the step-by-step approach to implement the same.

  1. Go to your Google analytics account
  2. Settings
  3. Click on “Data Import”
  4. Create Data Source
  5. Name the data Source
  6. Drop down menu- Data Source – Choose Meta
  7. Click on Connect