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How to Learn Digital Marketing: A Hands-on Practical Approach

adminDecember 28, 20251 min read

Dr. Ateeque Shaikh

Associate Professor of Marketing, IIM Jammu

Dr. Ateeque Shaikh teaches Marketing Strategy, Customer Relationship Management and Digital Marketing at IIM Jammu. Earlier he worked with NIBM Pune, SCMHRD Pune and Tata Trusts. His research covers distribution channels, retailing and franchising, digital marketing and customer analytics.

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